36 lines
2.2 KiB
Markdown
36 lines
2.2 KiB
Markdown
# AB Analytics (and Code to CEO)
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#entity #organization
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## Summary
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A B2B AI-consulting firm in LA, run by the (unnamed) speaker of [[2026-06-15-17-ways-first-client]], who also runs the *Code to CEO* startup accelerator. The source of this vault's client-acquisition channel taxonomy, follow-up statistics, and the DIY→DWY→DFY productization ladder.
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## Current Understanding
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- **Positioning:** the founder claims he went from ~$250k/yr as a developer to roughly double that after starting the consulting firm, and became known in LA as "the AI guy" via in-person channels (car shows, premium gyms, Chamber of Commerce).
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- **Signature methodology:** *fish where no one else is fishing* — 17 channels in three tiers (common / low-key / out-of-the-box); pick 3 (one per tier) and run them 90 days; follow up ≥5 times; niche specificity beats volume. → [[client-acquisition-channels]], [[sales-discipline]].
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- **Productization as "the single biggest change to his client acquisition"** — DIY → DWY → **DFY** (his current focus). → [[productized-service]].
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- **Code to CEO:** the accelerator through which his named example founders ("Paul," "John," "Dom") appear.
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## Evidence
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- Firm, accelerator, channels, statistics, and ladder — [[2026-06-15-17-ways-first-client]]
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## Related Pages
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- [[client-acquisition-channels]] — the channel taxonomy this org originates
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- [[sales-discipline]] — the follow-up cadence and consistency rules
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- [[productized-service]] — the DFY ladder
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- [[relationships-as-moat]] — its heavy Tier-2 in-person channels partly agree with [[sebastian]], while its Tier-1 online channels contradict him
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## Contradictions / Uncertainty
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- **Promotional context.** The speaker plugs Code to CEO throughout, and the success stories are accelerator members. The raw note explicitly says to treat the metrics as marketing-flavored claims, not independent data.
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- Tactics assume disposable income and a major US city (Equinox, country clubs, high-end hotels) — geographically/economically specific.
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## Next Questions
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- What is the firm's actual name/track record beyond the video's self-report?
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- Which of the 17 channels does the founder actually rely on now, vs. which are content filler?
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